Affiliate Marketing 101 for Mom Bloggers
Friday, February 26, 2010
Just what is affiliate marketing? Basically it is "Selling Other People's Stuff" and it is a great way for your to make money on your mom blog.
Affiliate marketing starts off with a merchant. That merchant has a product they want to sell. It might be a physical product like a pair of pants or a clock, a digital product like a music download or an eBook, it could be a magazine subscription, or maybe they are trying to sell membership to their membership site.
The next part of affiliate marketing is you, the blogger. A store like Old Navy might have an affiliate program and once you sign up you have the potential to make money promoting their sales and coupons. You share with your readers about the sale on the Old Navy site this week. Embedded in the link to the Old Navy site is your affiliate link. If that reader goes to the Old Navy site and makes a purchase you earn a commission.
As mentioned above, those products don't have to be physical but they can be digital like an eBook. A great place to find eBooks to promote on your mom blog is ClickBank.com. Sign up for their affiliate program and then start promoting them right now. There are so many titles that you will find something that appeals to the vast amount of people on the Internet. Every ClickBank product has a commission rate that is set by the vendor, ranging from 1% to 75%.
Leads vs Sales
As I showed you above, you can make money by selling other people's stuff like in the Old Navy scenario and that is called a Sales affiliate offer. But, you can also make money promoting "other people's stuff" through Lead Generation offers. A lead basically works the same way but you don't have to worry if the reader makes a purchase. You would still write about the offer that Old Navy has but if they have a lead offer you would earn flat price based on what they are willing for that person to click through from your site to the Old Navy site. I have found that leads pay from 20 cent in the low range to $3.50 in the higher range. I tend to see a lot of $1.10 lead offers. But, if you have a lot of readers then promoting one offer can still earn you a fair amount of cash in your pocket.
This was just a brief overview of Affiliate Marketing Basics but stick around for more details in the future about how to sign up, what is required of your the blogger to promote affiliate programs, what affiliate programs are good for mom bloggers, and more.
Affiliate marketing starts off with a merchant. That merchant has a product they want to sell. It might be a physical product like a pair of pants or a clock, a digital product like a music download or an eBook, it could be a magazine subscription, or maybe they are trying to sell membership to their membership site.
The next part of affiliate marketing is you, the blogger. A store like Old Navy might have an affiliate program and once you sign up you have the potential to make money promoting their sales and coupons. You share with your readers about the sale on the Old Navy site this week. Embedded in the link to the Old Navy site is your affiliate link. If that reader goes to the Old Navy site and makes a purchase you earn a commission.As mentioned above, those products don't have to be physical but they can be digital like an eBook. A great place to find eBooks to promote on your mom blog is ClickBank.com. Sign up for their affiliate program and then start promoting them right now. There are so many titles that you will find something that appeals to the vast amount of people on the Internet. Every ClickBank product has a commission rate that is set by the vendor, ranging from 1% to 75%.
Leads vs Sales
As I showed you above, you can make money by selling other people's stuff like in the Old Navy scenario and that is called a Sales affiliate offer. But, you can also make money promoting "other people's stuff" through Lead Generation offers. A lead basically works the same way but you don't have to worry if the reader makes a purchase. You would still write about the offer that Old Navy has but if they have a lead offer you would earn flat price based on what they are willing for that person to click through from your site to the Old Navy site. I have found that leads pay from 20 cent in the low range to $3.50 in the higher range. I tend to see a lot of $1.10 lead offers. But, if you have a lot of readers then promoting one offer can still earn you a fair amount of cash in your pocket.
This was just a brief overview of Affiliate Marketing Basics but stick around for more details in the future about how to sign up, what is required of your the blogger to promote affiliate programs, what affiliate programs are good for mom bloggers, and more.
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April 9, 2010 at 1:54 PM
I hope you'll be telling more about this very soon. I love all of your helpful advice!
December 23, 2010 at 1:43 PM
i like your advice,this is nice instructions post.i try to follow them.
July 18, 2011 at 11:45 AM
Promoting pay per lead programs is a good option, I believe, particularly if you are starting out with affiliate marketing. It's much easier to get those small payments than to actually sell something for a commission. And they do definitely add up over time.